NTWRK
NTWRK
NTWRK
NTWRK
ROLE
Design Lead
ROLE Design Lead
ROLE Design Lead
ROLE
Design Lead
ROLE Design Lead
In late 2020 NTWRK tapped me as Design Lead to re-imagine and improve their app's current UX as well as build their creative team from the ground up. Challenges from the onset included building a design system in the midst of a large scale re-design, building a department ethos and culture with no designers, and finding a seamless way for NTWRK customers to shop and watch Creators within the same user interface.
The result was a UI that felt clean and intentional and a UX that allowed customers to onboard, discover, and shop with more ease. In addition to upgrades to the app itself, I was able to lead the development of their first ever Design System and build a strong ethos for a more collaborative design culture within the organization by instilling a deeper focus towards UX Research and the hiring of experienced Sr. Product & UX Designers.
EXPERIENCES: Mobile
AGENCY: Independent
In late 2020 NTWRK tapped me as Design Lead to re-imagine and improve their app's current UX as well as build their creative team from the ground up. Challenges from the onset included building a design system in the midst of a large scale re-design, building a department ethos and culture with no designers, and finding a seamless way for NTWRK customers to shop and watch Creators within the same user interface.
The result was a UI that felt clean and intentional and a UX that allowed customers to onboard, discover, and shop with more ease. In addition to upgrades to the app itself, I was able to lead the development of their first ever Design System and build a strong ethos for a more collaborative design culture within the organization by instilling a deeper focus towards UX Research and the hiring of experienced Sr. Product & UX Designers.
EXPERIENCES: Mobile
AGENCY: Independent
NTWRK offers live shoppable shows featuring the best brands and biggest names in pop culture.
NTWRK offers live shoppable shows featuring the best brands and biggest names in pop culture.
NTWRK offers live shoppable shows featuring the best brands and biggest names in pop culture.
NTWRK offers live shoppable shows featuring the best brands and biggest names in pop culture.
NTWRK offers live shoppable shows featuring the best brands and biggest names in pop culture.
It Takes a Team.
Design Lead - Justin LaBaw-Rivers
Sr. Product Designers - Riley Gish, Izabela Bulska & Andrew Braswell
It Takes a Team.
Design Lead - Justin LaBaw-Rivers
Sr. Product Designers - Riley Gish, Izabela Bulska & Andrew Braswell
It Takes a Team.
Design Lead - Justin LaBaw-Rivers
Sr. Product Designers - Riley Gish, Izabela Bulska & Andrew Braswell
It Takes a Team.
Design Lead - Justin LaBaw-Rivers
Sr. Product Designers - Riley Gish, Izabela Bulska & Andrew Braswell