Snow + Skate + Music  

Snow + Skate + Music  

Air + Style  

Air&Style  

Working alongside the Air + Style creative team, I set the pace for the design direction for the 2018 Air + Style music festival website & mobile experiences. Armed with inspiration from previous years and the concept of “Springtime in LA” it was our goal to come up with a fresh color pallete and photo treatment which felt true to it’s local & vintage roots.

The result was a smash. Myself & the Original Thought team created a look and feel around the whole festival which felt fresh and in season and a design which highlighted the festival’s main athletes and musicians all while integrating
a simplified ticket buying experience.
 


Type:                                                                                                    Role:                                                                                                       Agency
Web, Tablet, Mobile                                                                             Creative Direction, UX, UI                                                                      Made at Original Thought 

Working alongside the A+S creative team, I set the pace for the design direction for the 2018 Air + Style music festival website & mobile experiences. Armed with inspiration from previous years and “Springtime in LA” it was our goal to come up with a fresh color pallete and
photo treatment which felt true to it’s local & vintage roots.

The result was a smash. Myself & the Original Thought team created a look and feel around the whole festival which felt fresh and in season and a design which highlighted the festival’s main athletes and musicians and a simplified ticket buying experience. 


Type:                                                                                                    Role:                                                                                      Agency
Web, Tablet, Mobile                                                                             Creative Direction, UX, UI                                                     Made at Original Thought 

Working alongside the A+S creative team, I set the pace for the design direction for the 2018 Air + Style music festival website & mobile experiences. Armed with inspiration from previous years and “Springtime in LA” it was our goal to come up with a fresh color pallete and photo treatment which felt true to it’s local & vintage roots.

The result was a smash. Myself & the Original Thought team created a look and feel around the whole festival which felt fresh and in season and a design which highlighted the festival’s main athletes and musicians and a
simplified ticket buying experience.
 


Type:                                                                            Role:                                                                          Agency
Web, Tablet, Mobile                                                     Creative Direction, UX, UI                                         Made at Original Thought 

Working alongside the A+S creative team, I set the pace for the design direction for the 2018 Air + Style music festival website & mobile experiences. Armed with inspiration from previous years and “Springtime in LA” it was our goal to come up with a fresh color pallete and photo treatment which felt true to it’s local & vintage roots.

The result was a smash. Myself & the Original Thought team created a look and feel around the whole festival which felt fresh and in season and a design which highlighted the festival’s main athletes and musicians and a simplified ticket buying experience. 


Type:                                                    Role:                                             Agency
Web, Tablet, Mobile                             Creative Direction, UX, UI            Made at Original Thought 

Working alongside the A+S creative team, I set the pace for the design direction for the 2018 Air + Style music festival website & mobile experiences. Armed with inspiration from previous years and “Springtime in LA” it was our goal to come up with a fresh color pallete and photo treatment which felt true to it’s local & vintage roots.

The result was a smash. Myself & the Original Thought team created a look and feel around the whole festival which felt fresh and in season and a design which highlighted the festival’s main athletes and musicians all while integrating a simplified ticket buying experience. 


Type:                                                                 
Web, Tablet, Mobile                         

Role:                                                             
Creative Direction, UX, UI                             

Agency
Made at Original Thought 

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Olympic athlete, Shaun White had a vision in 2015 to create the first music festival which not only celebrates today’s best musical acts but also celebrates snowboarding, skating, and local artists. Fast forward to today and Air + Style has become one of LA’s premiere music festivals with over 35,000 attendees annually. 




Olympic athlete, Shaun White had a vision in 2015 to create the first music festival which not only celebrates today’s best musical acts but also celebrates snowboarding, skating, and local artists. Fast forward to today and Air + Style has become one of LA’s premiere music festivals with over 35,000 attendees annually. 

                                                                                    Visit Website
                                                                                    www.airandstyle.com

                                                                                    Credits:
                                                                                    Andie Mills - Photography

Visit Website
www.airandstyle.com

Credits:
Andie Mills - Photography

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Let's Work Together

Currently open to working on new projects 
with exceptional people with great ideas. 

Let's grab a mid-day tea and chat 

Let's Work Together

Currently open to working on new projects with exceptional people with
great ideas. 

Let's grab a mid-day tea and chat
 

All the Follows:

Instagram
LinkedIn


All the Follows:

Instagram
LinkedIn


© 2019  Justin LaBaw-Rivers - All rights reserved.